Fenton the black Lab—from viral video to his own brand

It’s been nine months since we first watched Fenton the black Labrador in one of the funniest bits of video ever.

The 47 seconds was filmed totally by accident by 13-year-old Jake Goodyer from North London on his mobile phone. He had been filming in Richmond Park when he heard the commotion and made a fortunate camera swing.

It has now been viewed more than 8 million times and counting all over the world.

 

Besides Fenton mugs and t-shirts, he now has a book coming out, Find Fenton, with the very famous Labrador in a variety of London settings for the reader to spot in ‘Where’s Waldo” style.

 

Fenton’s owner was reluctant to come out for a while, fearing prosecution for failing to control his dog in Royal Parks. But eventually Max Findley, an editorial consultant and father of two, admitted he was the hapless chaser of Fenton.

It is also reported that Fenton is a dropout from a program that trains guide dogs for the blind.

No animals were harmed in the shooting of this video.

Comments

[Southern quebec]

Who says Labs aren't a herding dog? I have watched that clip a few times, and it's still funny. (I would guess that Lab owners look at it and say, "there, but for the Grace of God go I")

[yellowdoggranny]

i so want to see that, but if I play a video it shuts my computer down..hoping to be able to have money for a lap top for black friday.

[Jodi]

I had not seen this video, it was hysterical!! I could see Delilah chasing the herd and me chasing Delilah. I think my language might be a bit more colorful. I agree with Southern Quebec, I bet every lab owner looks at that and does say that.

Priceless!

[geogia little pea]

HAHAHAHAHAHAHA!!! Oh that's priceless! I love the title too :) I got a feeling Fenton's name and his owner's voice is going to be in my head a while.

[Jen]

Holy smokes, that's funny. Especially because nobody was hurt! I especially like the 13 year old snicker at the end ;)

[jet]

that's some great herding skill right there!! i would be a little bit embarrassed it if was my dog though!

[Colby]

That's too funny! Our guide dog school always tells us that the dogs choose whether or not they want to be a working guide dog. I guess we can see why Fenton chose not to be a guide dog for the blind.

[cube]

My dogs chase anything that runs. I guess that could be me if only there was an antelope herd near my house.

[Toby]

Believe it or not, I never saw that one! Thanks for sharing it. Way to cause mischief Fenton! Go Fenton, Go!

[selkie]

first time I saw that... am I the only one that doesn't find it funny at all? Those deer were probably frightened and stressed and could have been killed or killed someone if they had been hit by a car. DONT' have your damn dog OFF LEASH if he doesn't respond to you.